News and Tribune

Opinions

August 21, 2013

VAN HOY: News and Tribune, WAVE 3 News partnering

(Continued)

Another area where TV shines is weather. Coming soon to the Friday edition of the News and Tribune as well as newsandtribune.com will be a weather feature from WAVE 3 meteorologists to get readers ready for the weekend with a forecast. We have a video component planned for the near future, as well, featuring the station’s personalities.

Also to come, the News and Tribune and WAVE 3 are exploring ways to cross-promote content and possibly even team up on projects.

It’s true that, in a way, the station will remain our competition. Advertising dollars, readers and viewers are, after all, finite.

But we work and live in a very competitive media market. There are four major broadcast TV stations, a few other television outlets, radio and several newspapers and niche publications.

We’re always going to have competition, and so is WAVE 3.

What we’re attempting to do — and hope you notice — is to share our strengths so that each of our audiences gets more out of our products. We hope to help each other grow.

We hope you like what you read, and see. Please let us know what you think.

— Shea Van Hoy is editor of the News and Tribune. Contact him at shea.vanhoy@newsandtribune.com

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